{"id":6067,"date":"2025-05-26T13:10:03","date_gmt":"2025-05-26T13:10:03","guid":{"rendered":"https:\/\/usatrustedlawyers.com\/blog\/college-sports-face-uncertain-future-as-ncaa-seeks-antitrust-shield\/"},"modified":"2025-05-26T13:10:03","modified_gmt":"2025-05-26T13:10:03","slug":"college-sports-face-uncertain-future-as-ncaa-seeks-antitrust-shield","status":"publish","type":"post","link":"https:\/\/usatrustedlawyers.com\/blog\/college-sports-face-uncertain-future-as-ncaa-seeks-antitrust-shield\/","title":{"rendered":"College Sports Face Uncertain Future as NCAA Seeks Antitrust Shield"},"content":{"rendered":"\n<div data-v-1c1aa57e=\"\">\n<div data-v-1c1aa57e=\"\">\n<p>A wave of antitrust lawsuits in recent years against the National Collegiate Athletic Association has threatened the NCAA\u2019s control over college sports and challenged the business models of major university athletics programs.<\/p>\n<\/div>\n<p>  <!----> <!----> <!----><\/p>\n<div data-v-1c1aa57e=\"\">\n<p>The NCAA prohibited athletes from making money from big time college sports until the 2021 unanimous Supreme Court decision <i>Alston v. NCAA<\/i> found that the association\u2019s rules limits on education-related benefits like scholarships violate the Sherman Antitrust Act. The ruling opened the door to third-party name, image and likeness deals which now dominate the college sports landscape and permit the most high-profile athletes to cash in on seven-figure advertising contracts.<\/p>\n<\/div>\n<p> <!----> <!----> <!----> <!----><\/div>\n","protected":false},"excerpt":{"rendered":"<p>A wave of antitrust lawsuits in recent years against the National Collegiate Athletic Association has threatened the NCAA\u2019s control over college sports and challenged the business models of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6068,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[358,1371,422,133,1369,3092,5829,1714,4310],"class_list":["post-6067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lawyers","tag-antitrust","tag-college","tag-face","tag-future","tag-ncaa","tag-seeks","tag-shield","tag-sports","tag-uncertain"],"_links":{"self":[{"href":"https:\/\/usatrustedlawyers.com\/blog\/wp-json\/wp\/v2\/posts\/6067","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/usatrustedlawyers.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/usatrustedlawyers.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/usatrustedlawyers.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/usatrustedlawyers.com\/blog\/wp-json\/wp\/v2\/comments?post=6067"}],"version-history":[{"count":0,"href":"https:\/\/usatrustedlawyers.com\/blog\/wp-json\/wp\/v2\/posts\/6067\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/usatrustedlawyers.com\/blog\/wp-json\/wp\/v2\/media\/6068"}],"wp:attachment":[{"href":"https:\/\/usatrustedlawyers.com\/blog\/wp-json\/wp\/v2\/media?parent=6067"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/usatrustedlawyers.com\/blog\/wp-json\/wp\/v2\/categories?post=6067"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/usatrustedlawyers.com\/blog\/wp-json\/wp\/v2\/tags?post=6067"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}