Prime Accused of Infringing on Olympic Trademarks With Kevin Durant Drink

The United States Olympic & Paralympic Committee has accused Prime Hydration of violating exclusive Olympic trademarks, allegedly using Olympic-related terminology and marks on product packaging, advertising and promotions featuring professional basketball player Kevin Durant.

This complaint was first surfaced by Law.com Radar, ALM’s source for immediate alerting on just-filed cases in state and federal courts. Law.com Radar now offers state court coverage nationwide. Sign up today and be among the first to know about new suits in your region, practice area or client sector.

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