After a consumer class action claim over the false advertisement of sales prices was filed against Tempur Sealy International and Stearns & Foster Bedding earlier this month, legal experts weighed in on the growing trend in litigation against big-name retailers, which have resulted in mixed rulings across the country.
One of the more recent suit, Anyasulu v. Tempur Sealy International, was filed on April 18 in California’s Alameda County Superior Court by attorneys with Crosner Legal. According to the complaint, the defendants are accused of engaging in deceptive “strikethrough pricing,” the practice of displaying false regular prices in strikethrough font to suggest that products are on sale at a substantial discount.